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Tuesday 16 October 2012

Article: ODDKA Vodka - A Space Odyssey




ODDKA by Wyborowa is an exciting new line of imaginatively flavored vodkas out of Poland. The vodka is said to be the brainchild of the imaginary quirky genius Wit Oddoski. I would bet that the name actually comes from the musical SONG OF THE FLAME (1925), with music by Herbert Stothart and George Gershwin and lyrics by Hammerstein and Harbach. It is set during the Russian Revolution of 1917 and one song from this score has had a life outside the show, fueled by many cabaret appearances over the years (including a hilarious take by Dorothy Loudon). The song is entitled “Vodka” and here are lyrics:

Of all the concoctions alcoholical,
I know but one that's diabolical.
I simply thrive on old Champagne,
And sparkling Burgundy.
Whiskey, Cointreau, Moselle, or Eau de Vie
Are just like tea,
But…

Vodka, don't give me vodka,
For when I take a little drink
I forget to think
What a little drink can do to me

Vodka, don’t give me vodka,
For when I take a little nip, I begin to slip
And I start romancing with the man that I am dancing with
For vodka, makes me feel oddka
I go and grab a six foot two, anyone will do
If he's only wise enough to see
I'll not scream should he kiss me
Couldn't if I would, wouldn't if I could
Vodka, you ruin me!

Currently ODDKA Vodka is offered only in select markets but a wider release should be imminent. Since the parent company Wyborowa in turn is owned by the giant Pernod Ricard i expect a lush global launch.

ODDKA is available in the six exceptionally peculiar flavours Apple Pie, Electricity, Fresh Cut Grass, Original, Salted Caramel Popcorn and Wasabi. On the website (www.oddkavodka.com) you can find many fun and odd cocktails to mix with the separate flavours.

Look for ODDKA Vodka at Systembolaget or your local liquor store soon!


Written by Kristian Kull




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